got2b Play it Straight

Is your hair frizzy, wild and out of control? A new product has hit the shelves today which could mean the end to rebellious, unmanageable hair - play it straight – the first straightening blow dry kit from got2b.

Banish out-of-control curls and flyaway frizz by following the two simple Smoothing & Sealing steps to create perfectly sleek, straight styles that will last up to 10 washes. Think of it as a professional blow-dry at home – every day!

play it straight contains a special protein that helps loosen the bonds that make hair frizzy. The formulation also contains keratin, silk and wheat proteins for caring and conditioning.  These advanced formulas help to seal in lasting smoothness to create a weightless, humidity-resistant barrier to frizz. After only one application, this kit will leave you with perfectly smooth, straight and manageable hair, for up to 10 washes.

Time to play it straight? Let got2b show you how….

STEP 1 – THE SMOOTHING:
• Shampoo hair without massaging the scalp
• Towel dry and comb, then secure hair into 4 sections with plastic hair clips
• With gloves on, apply the smoothing serum to each section, then comb through to straighten the hair
• Let the serum process for 20 minutes (25 minutes for thick hair)
• Comb hair 3 to 4 times during the process to ensure it remains straight
• After 20 minutes, rinse hair with lukewarm water (don’t shampoo!)

STEP 2 – THE SEALING:
• Repeat the same steps with the sealing cream and let it process for 10 minutes
• Comb the hair again, 2 to 3 times
• Rinse hair (don’t shampoo, but use a conditioner if needed)

Now for the fun part! Blow dry your hair with a round brush to take complete control of wild hair for up to 10 washes! Continue to blow dry straight, after each wash, and your hair will be noticeably smoother and faster to style. For poker straight hair, use straightening irons.

If you want to wear your hair curly or wavy, allow hair to dry naturally then blow dry, or use a diffuser without brushing your hair straight.

got2b play it straight is priced at £6.99 RRP and available now from Boots, Superdrug, Asda, Savers and Amazon. For more information click here.

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